Friday, February 22, 2008

Making Money On A One-page Website

Making Money On A One-page Website
by Steve Beck

The most profitable and effective web pages on the internet are the ones that have one page and sell only one product.

Why?...

Quite simply, it is a matter of focus.

You have only one decision to make on a single page website. Buy or not buy. There are no links to distract you - no articles - no competing products - no nothing! Except for maybe a pop-up box that captures your email, the only thing you need to do is read about about the product and then make a decision - buy or not buy.

With no distractions, each word of your sales copy is emphasized. You must write compelling sales copy that drives the customer to buy. Understand what their problems are, and then give them the solution. Your solution.

So, now that you have their attention, how are you going to convince them to buy?

Do NOT underestimate the power of a well-written sales letter. When you use a sales letter template, you don't miss any of the crucial pieces. A template includes your headline, your hypnotic hook, your customer testimonials, your bonuses, your features and benefits, your guarantee and even your postscripts.

Using a template can give professional results, even if you aren't a writer. Since your sales letter is often the only contact you have with customers, you want it to be perfect. Make sure your sales letter gets results - use a template!

Look online at other sales letters. See what works and what doesn't - let your instinct guide you. Another sales letter can offer the best examples, inspiring you to create a fantastic sales letter.

I can make web pages from scratch, but I would never dream of writing a sales letter without my templates. To be successful, you want to cover all the bases, leaving nothing to chance. Templates keep you on track so you don't miss any steps along the way. They help me to write profitable sales letters, the key to my success. Put the power to work for you, too.

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